Every channel, one strategy.

Paid social that works with the rest of your marketing, not against it. TOTUM specialises in Meta ads, with Pinterest and TikTok to round out your reach, covering strategy, creative, targeting and reporting so every dollar is working toward growth.

• Strategy: a clear plan for budget, audiences and channels based on what will actually move the needle

• Meta ads: full-funnel Facebook and Instagram campaigns, from prospecting to retargeting

• Pinterest & TikTok: campaigns tailored to how people discover and shop on each platform

• Creative direction: scroll-stopping ad concepts, copy and formats that fit each channel

• Audience targeting: smart use of lookalikes, interests and your own customer data

• Testing & optimisation: ongoing testing of creative, audiences and placements to lower costs and lift returns

• Analytics & reporting: clear reporting on spend, ROAS and how ads drive results across your other channels